Impossible Gravity Defying Ads | Webdesigner Depot

28 Jan
Impossible Gravity Defying Ads
Advertising, Design, Print
51

According to Newton’s Law of universal gravitation, what goes up, must come down…. but that’s not always the case!
One of the great things about design is that we can use our imagination to break free from the norm by rewriting the laws of physics.
In this post, we invite you to look at our reality in a new light and expect the unexpected.
The ads in this post feature impossible compositions that cause the viewer to question the laws of the universe while bringing an extra dimension of wonder to our world.
We’ve collected 30 examples of adverts that defy the law of gravity to varying degrees…. enjoy!

Which one did you like best? Share your favorites below…

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51 Comments »

#1
Saint
January 28th, 2010 at 20:10
Really great set …

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#2
Ryan
January 28th, 2010 at 20:17
Great collection!
Love the Land Rover subtlety.

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#3
JP
January 28th, 2010 at 20:26
Love the second one. I could not have put it any better.

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#4
Rahul - Web Guru
January 28th, 2010 at 20:29
Impressive collection of advertisements.

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#5
Design ideas
January 28th, 2010 at 20:33
This post is something unbelievable. Thanks for inspiration

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#6
bango
January 28th, 2010 at 20:57
I love this collection, pictures are impressive.

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#7
Joe Spurling
January 28th, 2010 at 21:29
Almost all of these ads would tempt me to buy the product/service… Strange but I guess I’m a sucker for gravity-defying ads!

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#8
cssah
January 28th, 2010 at 21:45
hhhhhh, love the elephant one really creative

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#9
Joe Barstow
January 28th, 2010 at 22:21
Ha! Awesome stuff. The last one made me cringe a little .. well done but, ick! My favorite has to be the land rover, such subtlety, yet still provides a rich & compelling story.

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#10
Athryn
January 28th, 2010 at 22:51
It’s not really an ad, per se, but the new intro for HBO’s series “Big Love” falls into this category, imo. It’s very beautiful:
http://www.youtube.com/watch?v=5RlfJ7fX_ZM

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#11
New York Web Design
January 28th, 2010 at 23:05
Awesome
What a Creative & Impressive ADs…. Some Make me Laugh & some just WoW !!!
Thanks for sharing.

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#12
Alí Suárez
January 28th, 2010 at 23:19
Loved the last one.

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#13
Tom - Airopia
January 28th, 2010 at 23:29
Awesome!

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#14
ogc
January 28th, 2010 at 23:32
love the salvador cocktail ad – great concept & execution.

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#15
Jordan Walker
January 29th, 2010 at 00:48
Wild!

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#16
Kevin
January 29th, 2010 at 04:07
Those ads are great! Nice post.

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#17
jeprie
January 29th, 2010 at 04:23
the last is great. thanks.

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#18
saibel
January 29th, 2010 at 06:13
Those ads are great, but the last is amazing!

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#19
patong hotels
January 29th, 2010 at 07:04
some is very funny but there are good idea.

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#20
Arni Web Design
January 29th, 2010 at 09:16
ha ha ha, nice ads, thanks

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#21
Poonit Patel
January 29th, 2010 at 10:12
Very good collection of advertisements. Thanks very much for sharing with us.

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#22
aledesign.it
January 29th, 2010 at 11:20
simply fantastic! Some images are really amazing. The adv with aliens and tower os Pisa are so crazy!

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#23
hbunny
January 29th, 2010 at 12:59
I love them, incredible ideas!

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#24
Pelfusion
January 29th, 2010 at 13:47
must say impressive collection

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#25
Maverick
January 29th, 2010 at 14:27
all of these ads look impressive. very well done.

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#26
BLOGitse
January 29th, 2010 at 15:53
Those are all great but maybe Continental Savings Bank and Komatsu are my favourites…

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#27
Segafredo Espresso
January 29th, 2010 at 18:06
Love the drawn cow being levitated off the banner. Too Funny

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#28
Martin
January 29th, 2010 at 18:52
Haha, AdBlock Plus (easylist filter) blocks every single one of them

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#29
Doug B.
January 29th, 2010 at 19:27
Terrific imagery, but suddenly I want to go out and buy a Jeep…

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#30
R
January 29th, 2010 at 19:42
Half of them are nothing new. Especially with floating models and ufos.

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#31
pesho
January 29th, 2010 at 19:59
really it’s amazing
I love Webdesignerdepot.com

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#32
RUGRLN
January 29th, 2010 at 20:08
Gr8 stuff….but the Electrolux ad isn’t necessarily defying gravity…it looks like the person is floating, but actually what it is showing that the suction is so strong, it even sucked in the shadow of itself.

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#33
Cory Jones
January 29th, 2010 at 21:37
RUGRLN, I agree.
But also the guy in the Electrolux ad is not positioned properly and the shadowing for the vacuum is off. I’d expect better qc from such a large company.

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#34
RUGRLN
January 29th, 2010 at 23:24
Quite true too…I guess the graphics designer had a great idea…but was unable to execute it as well…

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#35
Mark Schaffner
January 30th, 2010 at 20:35
Cory, I know what you mean, it LOOKS wrong, but the shadow is supposed to be “off”. It’s being sucked into the vacuum cleaner. The odd bumps around the handle of the vacuum are actually the feet from the guy’s shadow. Both his shadow and that of the vacuum are being sucked into it together.
It took me a few minutes to really grasp what was happening in that ad, myself.

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#36
tanya
January 29th, 2010 at 21:53
must say its a great collection. All the images are amazing

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#37
Marjorie Jumisco
January 29th, 2010 at 23:08
Absolutely loved all the ads but the last one showing the boy at the computer is very
slick, so to speak.
Good news that we have webdesignerdepot! You are awesome.

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#38
wien
January 30th, 2010 at 00:46
nice ideas, thanks for this post

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#39
Ben Sky
January 30th, 2010 at 02:24
Some amazing work there, definite future inspiration there, thanks!

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#40
dhavaln
January 30th, 2010 at 13:01
i liked all of them

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#41
Perry
January 30th, 2010 at 19:52
Hahaha excellent!
I’m loving ad number 2…

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#42
9swords
February 1st, 2010 at 11:49
I love one with the guy who’s sleep kicking a vase? It’s great!

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#43
Splashnology
February 1st, 2010 at 23:56
Realy awesome collection. Thanks WDD

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#44
Edward Julio B. Tuppil
February 3rd, 2010 at 02:25
Terrific! hehehe…. Good Concepts. so so so Genius… two thumbs Up for this collection…
yeah!

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#45
Joalfran Pérez
February 12th, 2010 at 06:57
Niiiiiiiiiiiiiiiice!!!

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#46
Yomedia
February 12th, 2010 at 14:18
the ones with the cows are the most creative. Its works a billboard with one cow hangin’

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#47
Fun Spill
March 5th, 2010 at 08:06
very awesome!

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#48
whocares
March 9th, 2010 at 15:43
some are not really defying gravity at all. osim ad is just a sideways picture of a guy sleeping on the floor, landrover ad seems like it’s the interior picture of the jeep that’s been flipped over, and electrolux ad is just the shadow being sucked in. i know ‘gravity defying’ is a pretty catchy phrase to go along with cool and realistically impossible ads, but next time you might just want to say ‘cool ads’ and avoid looking like an a.d.h.d. kid with no regards on giving second looks before you compile to make a list.

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#49
Peter
April 26th, 2010 at 02:37
Gotta looooove photshop

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#50
technology
June 9th, 2010 at 19:59
It’s not really an ad, per se, but the new intro for HBO’s series “Big Love” falls into this category, imo. It’s very beautiful:

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#51
Music Tube
June 20th, 2010 at 23:27
I love the sharks and the train, very cool and stylish!

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