Inspiration for iOS7’s color scheme finally revealed

The inspiration for Apple’s color scheme in the iOS7 beta design has been a jealously guarded secret for months.

Jony Ive, known for his rational, logical approach to design doesn’t pull things like colors out of his hat. Where then, can Apple’s design guru have drawn inspiration for the iOS7 color scheme from? And why, did so many of us feel such irrational frustration the moment we laid eyes on it?

Finally, after what we can only presume was months of gruelling research and reverse engineering carried out in a secure research facility, designer Max Wohlleber thinks he’s found the answer; view his video evidence below.

If nothing else, it explains the collective sound of thousands of foreheads hitting desks the moment the new color scheme was revealed.

Where do you think Jony Ive found inspiration for the iOS7 color scheme? Do you hope it changes before the final release? Let us know in the comments.

  • James George

    That’s hilarious, and it might actually have some truth to it. I literally laughed out loud when I saw this. Thanks for sharing this! It made my day.

  • eworkflow

    Since I feel dizzy while watching it, I suspect that is the color scheme IO7’s will show only to Android-based visitors.

    • jaystrab

      I don’t get it. What do you mean?

    • Jonathan Richard

      Can you repeat that?

  • Evan Jacobs

    That also looks like their gradient screen saver.

  • Tom Mclean

    The iPhone’s anti-glare coating can create a similar colour palette under certain lighting. That’s my guess.

  • Dexter Adams

    I have seen designs come from far less inspiring sources… So this isn’t really all that far fetched. The new iPhone will probably be shaped like a carton of Top Ramen, for all we know.

  • stacigh


  • Shin

    LOL. It’s freaking awesome

  • Dinh

    No, it’s from one of your current Mac OS X screensavers, try it!

  • http://www.pinecrestlocksmith/ Pinecrest Locksmiths

    It is funny and interesting to think that Sir Jony mainly acquired the idea for the colorful iOS 7 from that rotating disc icon of the OS X… And it’s something I am definitely looking forward to acquire, when the firmware is released into the public domain soon!

  • Henry Instadesign Roberts

    Hilarious! Thanks for the lulz

  • AnyOldOne

    Staring at prismatic effects of water on an oil-slick lit by sunlight after a storm while on LSD

  • Fabio

    Hell yeah! Please change that!

  • peterbreis

    Every good joke has truth at its heart! :D