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Articles by Paddi MacDonnell

The first question to ask, is do you really need to send Christmas cards to your clients and business contacts, and if so why? The answer is 'yes', and for very good reasons. Leaving aside 'the spreading good cheer' aspect, sending holiday greetings...
Taking an entire movie and translating it into a single image is not an easy job. Identifying the elements which best represent 90 to 160 minutes of dialogue, action, character development and photography then reducing that down to its simplest...
There are just 12 days until Christmas! If you're still struggling to find that perfect gift for the designer/developer in your life, or if your loved ones could do with a few helpful hints, here are some suggestions sure to earn you (or them)...
W.C. Fields famously said 'Never work with children or animals' and there are numerous blooper reels around to show just how difficult it can be to work with kids. It can be just as difficult to produce work for kids: they are a very tough audience,...
After a packed summer of seminars, inspirational talks, and crowd-pleasing predictions, we've reached the tail end of the conference season. October is the time your boss expects you to get started putting some of that new found knowledge...
At last, the much anticipated iPhone 5 was finally announced on Wednesday. After the disappointment of the iPhone 4S, which was really just the iPhone 4 with a slightly better camera, Apple have a lot riding on the successful reception of their...