Navigation

Business articles

When I speak to senior students at art schools, there is one major thing I try to impress upon them: to freelance is to run a small business, and a freelance design business has all the needs and headaches of running a bakery, pizza parlor, or crack...
 It's very typical that I experience an increase in clients during the summer months. I mean, business is really booming, so much so that I typically need some help with the projects I have. Clients are excited and enthusiastic about giving...
In recent years, user experience design has become a popular topic in the web design community, with discussions focussing on successful examples of good UX design. With regard to websites, the term covers all aspects of a user’s experience...
Congratulations! You won a job, worked hard to produce a great site, and the client is thrilled with the results. Now, wouldn't it be nice to get paid? While invoicing may not seem to most enthralling subject, it is without doubt one of the most...
Namebox is a simple service created by designer Drew Wilson to help you sell your unwanted and/or unused web domains. It's free to use and is built to make listing your domains quick and easy. For those of you that are unfamiliar with Drew and his...
There are three things every creative yearns to hear: "we pay the total up front," "our staff is ready to sexually reproduce with you at your request," and "be as creative as you want."  The first will never happen, the second only happened to...
Most designers struggle with putting a price on their services. Many end up using a pricing model that leaves them run ragged trying to pay the bills, rather than one that lets them build a healthy, sustainable business. If you're quoting clients...
With so many social media B2B strategies for your business, the options can sometimes get a bit overwhelming. That is why it is important to state this disclosure. The strategies we discuss below are not nearly as important as your understanding...
I’m a little choosy about who I follow back on Twitter. As with my other opt-in social sites, I’m not into quantity but quality. Having the right connections are good for business and, after all, business is why we network, in most cases....
Do you cringe at the mention of a “brief”? It's just a document for clients and “suits,” right? Wrong! A brief has the potential to be the single biggest factor to determine your profit margin, which means you should care about them....
Creating a brand is a tough task. There's a lot of work and research that goes into it, and even more time that's required. With building a brand, you also have to be very aware of the fine line there is with creating a gimmick or joke, as those don't...
In order to deliver a clean, fresh, and — more importantly — effective user interface, usability tests are required. It is very unlikely any designer, regardless of his reputation and skills, will be able to design a good product without...
I ought to know a lot about charities and non-profit organizations. My parents are career missionaries; and I grew up in an environment where everyone I knew was dedicated to improving the lives of others. My family moved around a bit, and I spent...
For some web designers, it’s pretty standard practice to place a link back to their own site on the footer of a website designed for a client. Whilst many reputable designers have always avoided it, in the wake of the Panda update, this is something...