Business articles

So you've been working as a designer for the past few years. You're good at it. You're successful. Maybe even really successful. You've had big-name clients, your name is out there, and you're being sought out by agencies and clients. In other...
How do designers use their own websites to promote themselves online? What are some good ways to set up an online presence that gets you found, puts your best foot forward and actively builds your design career? This is something we’re wrestling...
Pitching is a toxic and addictive habit that sucks up valuable resources and ultimately demeans both you and the work you do. In the creative industries, pitching is understood to be the most commonly accepted way in which clients choose suppliers....
This is not a management article. Well, it kind of is, but please leave your agile-lean-workplace-organization-human-resources backpack at the door. We’re here to talk about making things; making them really good with the help of others,...
The creative field, which encompasses design, illustration, photography and anything else that is a commercial-based service and takes imagination and a certain amount of talent on the part of the vendor, is unregulated. There are no real...
There are a ton of different reasons people choose to freelance. Sometimes it's born of necessity: you decide you need to take jobs on the side of your regular gig for extra money, or you're suddenly unemployed. It makes sense to use your existing...
There may come a time you get too successful as a freelancer and must decide if you prefer sleep, money, or headaches. The step up to becoming a studio with more than one person can be a nightmare... or very rewarding. Not everyone can do it and not...
Google+ Hangouts have been at the heart of some of the hottest video conferencing technologies since it first debuted as part of Google+ several years ago. The Hangouts’ technology creates a dynamic place to engage your social network through...
Before you first meet with project stakeholders for a website design or redesign, you’ll want to prepare yourself by researching the company the website represents and the nature of the audience it serves. You also need to familiarize yourself...
If you are a freelancer or you work from home, then you might know exactly how it feels to be on your own little island. You're cooped up in your office all the I time trying to get work done. If you're anything like me, you only look up and go outdoors...
It's a sad fact that the biggest problem freelancers face, is disagreements with a client once a project has started. It seems — judging by the amount of problems overheard by complaining designers — is that terms, changes, direction,...
One of the hardest parts of starting your business or freelancing is trying to figure out what you should charge. Years ago after accepting pennies on the dollar for work, I decided I wanted to get really serious about freelancing. I wanted to...