• 11 Mar

    If you’re like me, you graduated from art school and had dreams of working as an art director at a small agency. You envisioned having your own office on the top floor of a loft with 30-foot ceilings.

    Designers would play ping-pong below; people were allowed to drink beer at work; and brilliant ideas would flow effortlessly from your mind into multi-million-dollar campaigns for clients like Nike and Coca-Cola.

    In fact, you got a job at a large corporation and were shown to a desk in a sea of light-gray fabric-covered cubicles. Instead of 30-foot ceilings, you have surprisingly low ceilings, covered with a substance that you could swear is asbestos.

    You were given a 90-page handbook on how to create drop-shadows and sent off to populate templates for product brochures.

    Sounds like hell. But outlined below are a few ways to improve your outlook on work life, foster creativity in you and the business and, most importantly, bring some fun into your corporate job. Read more

  • 9 Dec

    As seen in our previous article on the subject and examples around the web, minimalism is quite the trend.

    When the theory behind it is well implemented, it makes for some beautiful, simple and yet modern designs.

    Because it is a trend, everyone wants to follow it. But can it be taken too far? And is it right for all types of websites?

    This article explores some of the potentially negative side-effects of minimalist designs and the consequences of implementing one incorrectly.

    Unlike our previous post, we’ll look at when minimalism is a bad idea, however inspiring it is supposed to be. Read more

  • 3 Dec

    As designers, we all know that a minimalist design can achieve beautiful results.

    Still, many designers have trouble creating one; either they have a hard time making a page with so few elements look good or the final result just doesn’t look “complete.”

    There are many articles on the Web about minimalism and this article aims to help you achieve a minimalist design that is beautiful but not bare.

    To top it off, we’ll present a small showcase of minimalist designs, so that you can analyze why some designs work and others don’t. Read more

  • 10 Sep

    Often, when faced with a looming project, we forget the simple things. The size and depth of the project overwhelms leading to creative block.

    Once blocked, the frustration builds leading to even more block, procrastination, missed deadlines and a wealth of other problems.

    If you’re in any creative field, chances are, you’ve been there.

    As a former high school writing teacher, I found that just the prospect of writing was enough to leave students floundering.

    This became an even bigger problem when students were faced with the timed writing of state required tests. Enter the FAT-P.

    Read more

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