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When it comes to printing, whether business cards, posters, greeting cards or invitations, you will invariably be presented with a multitude of mind-boggling options. You can opt for digital, die cut, thermography, lithography — the...
The psychology of logo design is one of the most oversimplified aspects behind the process of creating a logo. It's usually associated exclusively with the choice of colors but is actually much more than that. While "logo design" refers to...
While kerning of type is a common practice in print design, it seems to be less common in web applications. But it does not have to be. Properly kerned type adds an extra level of professionalism and control to the typography on your site. While...
A lot of design work is shifting to mobile. More and more people are accessing the web on mobile devices, and designers should adapt accordingly. One element of that, is optimizing images for mobile devices. Sure, there are the technical aspects...
Anyone who writes about web design or runs a web design blog (like this one) is bound to get questions from new designers on a pretty regular basis. And most of us try to answer those questions as time allows (which, unfortunately, isn't as often...
The relationship between text and the rest of a page is one of the key characteristics of any design. Rhythm, emphasis and tone are all compromised without correctly scaled type. However, selecting text sizes is often both a painstaking and...
Every company wants to remembered, every company wants to be recognized. Whether they have a great service or product or excellent customer service, they all want a special place in your heart. The way you feel about a company and the way you...
A key component to any website design is type. Selecting fonts, sizes and colors can be a big part of how you outline your site. Just as important as the letterforms themselves, is the spacing around those letters and particularly the leading...
Dieter Rams, a German industrial engineer, is one of the most influential designers of the 20th and 21st centuries. He is best known for his work with Braun consumer products. Among them are the T3 pocket radio — on which the design of the Apple...
The world seems to be getting a little smaller each day thanks to online communities and social networking. In turn, this “world-wide community” has created an international readership for a variety of websites. Designers must weigh...
I posted on Twitter that I was having a case of writer’s block and asked what my followers wanted me to write about for my next article. “More horror stories!” was the resounding reply. Well, here’s one of the most horrid. It speaks of...
It's not just me; I've asked around: You will probably be your own very worst client. Ever. Every trade has a similar story to the point where it's almost cliché: the carpenter's house is falling apart, the mechanic's car is a rattling jalopy,...
I started my career as an illustrator until a motorcycle accident took my career. My smashed hand, arm, and spirit never recovered to the point I could handle a drawing tool again. I always tried to reach for impact…shock…lasting impressions…some...
Websites are incredibly versatile as a medium, to be used to display information and other content, and if well designed they can do this in an enjoyable way that’s easy for the reader to digest. This can be done through combining a site persona...