• 12 Jan

    SEO can be a very daunting task.  With the help of plug-ins, this daunting task becomes a piece of cake.  As we all know search engine optimization is extremely important for any website or blog in order to be found on search engines like Google, Yahoo and others.

    In order to ensure that we meet our SEO goals, we must make sure that we do it properly. Performing search engine optimization tasks improperly can put you even farther behind than where you started.

    With this list of 10 SEO plug-ins, I’m going to show you how to easily exploit search engine optimization techniques and do it correctly.  Many of these plug-ins can be used in conjunction with each other, further optimizing your websites SEO potential.

    As always if you think we’ve missed something, please let us know in the comments. Read more

  • 25 Nov

    optimize your rss feedYour RSS Feed is sometimes the only way your visitors experience what you have to offer on a regular basis.

    It serves to inform and entertain, but is also an essential tool for driving traffic back to your website and improving your overall search-engine ranking.

    If all your feed does is show a poorly formatted excerpt of your posts, the hundreds of visitors who are not hitting your main site everyday will have no reason to read your content or share it with others.

    When optimizing your RSS Feed, you have to consider the kind of content you curate. There are several reasons why you may want to use your feed to generate clicks. You may have a product, feature or art-directed element to your full site that needs exposure, or your content may be largely image-driven.

    Here are some simple tips for optimizing and RSS Feed that will improve its functionality and get it to produce positive results for your site. Read more

  • 26 Aug

    Are you a freelance designer? Are you interested in boosting your credibility, building your client base and increasing your number of paying projects? The answer is obvious, but knowing where and how to get started can be daunting, especially during the periods of low client work (you know what I’m talking about).

    Having worked with a ton of design and development professionals in the field, I’ve seen that some of the most successful, most productive and busiest contractors have a blog attached to their main website or portfolio. Surprised? You shouldn’t be. By not having a blog, you could be missing out on some serious contract work.

    A blog could be one of your most powerful assets in getting your name out there and securing new jobs. In fact, considering how simple it is to get started, the extremely low startup costs and the minimum of time required to create compelling content, I’m baffled as to why designers don’t consider it a priority when running their freelance business.

    Here are the top three reasons why you, the budding (or even experienced) designer, need to start a blog (and sooner rather than later).

    Read more

  • 23 Sep
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    Search Engine Optimization, also known as SEO is a subject which gets talked about to death all over the web.

    There’s a fairly large group of people who believe that SEO is the be-all and end-all to anything on the web.

    They believe that without it, you are nothing and with it, you are everything.

    Today we’re going to look at why that isn’t true and why you can create a truly great website which performs well in search engines, without any seedy SEO tactics.

    We’ve also included a case study of WooThemes and QA with Adii Pienaar and his views on SEO.

    Read more

  • 13 Feb

    Writing for the web is a skill set of its own. Website text, or “copy”, needs to be written in a different tone for the web than a brochure. It needs to be built around the target keywords for the site and be written for a lower literacy audience.

    Most web designers have a leg up on traditional freelance writers since they have their pulse on what the search engines like and don’t like to see on a site.

    While practice is the best teacher, these 10 tips should get you on your way to providing an extra service for your customers that they will appreciate and you will find very rewarding. Read more

  • 14 Jan

    I know, I know…none of us creative types want anything to do with coding past the very basic HTML/CSS we need to know to get our designs to the developers.

    Doing development is something for those programming grunts, those code jockeys, those geeks.

    Why should we enter the trenches of development when it’s so nice up here with the Photoshop brushes, afternoon tea, and MacPros? 

Because you’ll be a better designer for it.

    Skeptical? Read on and discover 6 reasons why designers should code… Read more

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