Text Effects posts

The side project series is a series of posts in which we’ll be taking a look at the best of designers’ side projects. To get things started, this week we’re going to be looking at Type Fight, a side project by designers Drew Roper, Ryan Paule and Bryan Butler.

Type Fight plays host to weekly “fights” in which two designers are asked to create a typographic treatment of the same character and then have their final designs voted on to determine whose is best. So far, Type Fight has hosted 61...

Typography is often a deciding factor in the success of a design. Its importance cannot be overstated. Effective typography can be achieved in so many different ways, as demonstrated in the 17 different categories below.

Some of the most common ways to treat type is with size, color variation, creative illustrations, and use of textures. The examples below are just the tip of the iceberg as far as the possibilities for type.

Don’t be afraid to flip it, color...