Who knew that a college graphic design project could turn into an overnight viral sensation?
On Tuesday, December 22nd, UK-based graphic design student Matt Dempsey, 21, launched a cute primer called Comic Sans Criminal.
The elegant site instructs amateur designers how to use the most juvenile-looking typeface in a designer’s toolbox.
His cheeky project caught on, causing “Comic Sans” to trend on Twitter on Wednesday and gaining nearly 200,000 unique viewers in the first 30 hours of its launch.
Grace Bello interviewed Dempsey on behalf of WDD, about his design background, the popularity of Comic Sans Criminal, and the typeface personalities with which he’d like to go out for a beer.