The Pros and Cons of Tailwind CSS

Not so long ago, customers only had a couple of ways to interact with brands.  If you had an issue with a product or service, you could reach out through the customer service phone number or send an email. Occasionally, sites would introduce dedicated forms on their website that allowed consumers to send support tickets straight to the service desk – but that was it. The problem with this kind of service was all the waiting.  Send an email or...

Google Fonts may be the single most significant contribution Google has made to the evolution of the web — yes, more significant than search, advertising, or analytics. Google Fonts gives every business access to a visual voice with which to distinguish itself. Fonts can be downloaded for use in design software and then embedded using best practices for a consistent experience on the web. If there’s anything wrong with Google Fonts,...

Every day design fans submit incredible industry stories to our sister-site, Webdesigner News. Our colleagues sift through it, selecting the very best stories from the design, UX, tech, and development worlds and posting them live on the site. The best way to keep up with the most important stories for web professionals is to subscribe to Webdesigner News or check out the site regularly. However, in case you missed a day this week, here’s...

Content is the king of the digital world. This is an undisputed fact among marketers and business owners alike. However, not all content is created equal. Interactive content is a more immersive form of marketing specifically intended for the digital age. Great for companies that need to develop deeper relationships with their audience.  There are various kinds of interactive content for brands to explore these days. For example, you...

The WordPress themes and plugins you choose for your clients’ sites don’t just impact how the interface looks or how well it works. They also impact your ability to build them. The point in using WordPress themes and plugins is to make your life easier, not to create more work for yourself or limit what you’re able to do. If you’ve struggled to find WordPress tools you can rely on from job to job, BeTheme might just be the total package you’ve...

In my experience, the biggest challenge that freelancers face — more than winning clients or setting prices — is project management; take on too much work, and you’ll start missing deadlines, take on too little, and you’ll start missing your rent. Some people are naturally organized; they rock up at their desk at 08:59, fully confident in what they will spend the next 8–12 hours working on. Let’s be kind and say that I am not one of...

Every day design fans submit incredible industry stories to our sister-site, Webdesigner News. Our colleagues sift through it, selecting the very best stories from the design, UX, tech, and development worlds and posting them live on the site. The best way to keep up with the most important stories for web professionals is to subscribe to Webdesigner News or check out the site regularly. However, in case you missed a day this week, here’s...

Metadata is an essential component of any website. It clarifies the meaning behind your content in a way that search engines, and browsers are able to understand. Using metadata effectively can mean the difference between a successful site, and a total flop. So, how well do you understand this critical web design tool? Take our maddeningly difficult metadata quiz and find out!  Featured image via Unsplash....

We all want a little more fun and games in our lives. So, why not add some gamification to your next interactive content campaign? By 2025, the gamification market is expected to witness a massive 30.1% growth rate, with global sales revenue reaching around $32 billion.  That’s because gamification adds more entertainment to the website experience and gets audiences engaged. The idea behind gamification is to bring game mechanics into...

Since school is back in session, this month’s roundup has a learning focus. In addition to tools, many of the resources include guides, tutorials, and cheat sheets to help make design work easier. Here’s what’s new for designers this month. ScrollingMockup.io ScrollingMockup.io generates high-definition, animated scrolling mockups in minutes. All you have to do is paste your website URL, select from the expanding template gallery,...

Every day design fans submit incredible industry stories to our sister-site, Webdesigner News. Our colleagues sift through it, selecting the very best stories from the design, UX, tech, and development worlds and posting them live on the site. The best way to keep up with the most important stories for web professionals is to subscribe to Webdesigner News or check out the site regularly. However, in case you missed a day this week, here’s...

According to a recent Hubspot survey, more than 85% of marketers believe video content is essential for any marketing strategy. This percentage is more than 20% higher than in 2016. Understanding why this is the case is not hard. Modern digital marketing is all about engaging with your audience and sharing personal stories. And there’s simply no better way to do that than video content. Videos are engaging for people of all ages and less boring...

From 45,000-year-old cave paintings to 21st-century space rocket diagrams, illustrations have long played a significant role in human communication. Pictures cross-language and literacy barriers, allowing people to understand and communicate complex moods and feelings that they cannot in words. When we were little, we could understand and appreciate E.H. Shepard’s illustrations of Winnie the Pooh and friends long before we could...

Do you ever get bored with design projects? Feel like you keep designing the same things on repeat? This collection of trends – from fun angles to illustrations where you wouldn’t expect them to cool three-dimensional concepts – is sure to help you think a little more out of the box. It might be just the right inspiration to cure some of that design boredom. Here’s what’s trending in design this month. 1. Angles for Attention Working...

Every day design fans submit incredible industry stories to our sister-site, Webdesigner News. Our colleagues sift through it, selecting the very best stories from the design, UX, tech, and development worlds and posting them live on the site. The best way to keep up with the most important stories for web professionals is to subscribe to Webdesigner News or check out the site regularly. However, in case you missed a day this week, here’s...

Material Design is Google’s design language for creating digital experiences. Initially developed in 2014, Material Design is a subset of flat design, or minimal UI design, while also flirting with skeuomorphism with its rules for surfaces and interaction. The latest iteration of Material Design, Material You was unveiled in May 2021 and is expected to redefine the language significantly. With so many agencies and in-house teams adopting...

Creating an incredible brand experience for an end-user is about more than just designing the right home page or lining up a series of great product pages.  Effective website design conveys crucial information about a company, through everything from font styles, to image choices. Nowhere is this representation of brand identity more important than on the about page.  People frequently confuse the about page with the contact page or...

Often, when designing a website or branding, it is easy to get wrapped up in the details–typography, graphics, color, the grid–and lose the bigger picture. Of course, these things are vitally important, but they are building blocks that go together to form a greater whole. A good website creates an impression; it tells a story. And all the various elements involved, from copy to hero image to type choices, combine to create that story....

Every day design fans submit incredible industry stories to our sister-site, Webdesigner News. Our colleagues sift through it, selecting the very best stories from the design, UX, tech, and development worlds and posting them live on the site. The best way to keep up with the most important stories for web professionals is to subscribe to Webdesigner News or check out the site regularly. However, in case you missed a day this week, here’s...

Landing pages are crucial for conversions. User-friendly landing pages rank higher in the search engines and generate the maximum leads. Interestingly, user behavior changes every year, and new website design trends should be kept in mind to continue acquiring sales from your existing landing pages. If your high-performing landing pages in 2019 have suddenly started underperforming in 2021, then it is a clear indication that your landing...

In the information age, time is a valuable commodity and something people don’t want to spend too much of. As a result, the average visitor only reads about 20% of the content of a page.  For web designers and developers, that means a few things: first, you need to ensure that the web pages you create are as engaging as possible; secondly, you need to find a way of making the critical information on any page stand out; thirdly, every modern designer...

Choosing to work for free, pro bono, gratis, without charge is something that most of us find ourselves doing at one time or another. Whether we’re filling a hole in our portfolio, there’s a friend or relative we feel beholden to, or because there’s an opportunity to aid a cause we value. Recently, I agreed to take on some work, free of charge, for a charity whose goals I share. Because it’s a cause I believe in, I enjoyed the idea of being...