- It has a nice aesthetic quality. When executed correctly it can offer users a wonderful viewing experience.
- It’s a good choice for responsive frameworks. Split-screen design can be adapted for a variety of screens, even small ones. When it comes to smaller screens, such as mobile displays, the panels can be stacked.
- It helps guide navigation. Using simple design techniques, you can draw the user’s attention to a specific part of the screen or encourage them to click.
When Split Screen Works The Best
Split-screen is especially good when you have two things to promote. For example, when a site offers two entirely opposite variations. This approach allows designers to give prominence to both things and allow the user to quickly select between them. One screen, two messages in Dropbox GuidesWhen You Should Avoid Split Screen
Split-screen designs don’t expand well as the content grows, therefore it is not recommended to apply them to content-heavy layouts. It’s important to keep the screens simple because complex split screens make the UI look overloaded with information. That’s why split-screen layout would be a perfect fit for minimalist website designs.How to Decide if Split Screen is Good For You
If you’re considering a split-screen technique for your website, I advise you to ask yourself a few questions:- Is it suitable for your content?
- Will there be enough negative space to make the layout work?
- Will your users appreciate the layout or it will confuse them?
- Will it be OK to split your users’ attention in half?
Design Techniques For Split Screens
1. Pair Vibrant Color and Dramatic Typography
Thanks to Flat and Material Design, vibrant colors and dramatic typography are big trends now. Vibrant colors are visually stimulating and dramatic typography enhances the text content. Simply combine the two and you will create a visually interesting design. Baesman has done this masterfully. They gave equal importance to both elements while, at the same time, allowing the user to choose between them quickly. Bright colors and interesting typography pairs can add interest2. Draw User Attention to the CTA Button
Much more than a simple graphic trend, splitting the screen into two distinct parts provides an original way to guide the user through your site. It’s a great option when you want to create a bigger focal point for calls to action. In the example below, you can see how negative space creates a vertical divide to give equal weighting to two different options. Vertical divide allows emphasis on two different CTAs without favoring either3. Create Visual Flow Between “Screens”
When split screen represents a single object, it’s important to establish a connection between content containers. One possible way to do that is by using a color. Simply duplicate a distinct color to establish visual flow between two screens. This works particularly well with a brand color or hue with a lot of contrast. Using color it’s possible to communicate a stronger connection between two pieces of content. Another possible way to create a strong connection is layering a single element such as text copy across screens: Overlapping text connects two screens Last but not least you can use a colored overlay for this purpose: Consider the left part of the screen4. Use Animation To Encourage Users To Act
Fine animation and interactive effects encourage users to click. Look at the design used for the “Chekhov is Alive” site below. The design begs you to click to find your character.Conclusion
It takes approximately three seconds for a visitor to make a decision regarding your website. Consequently, your layouts should always be visitor-friendly if you want to reduce bounce rates. Split-screen technique can help you with that. Split-screen designs are a fun, functional, and responsive way to create an engaging design.Nick Babich
Fireart Studio is a design studio passionate about creating beautiful design for startups & leading brands. We pay special attention to nuances all the time to create professional while cool products that will not only meet all expectations, but exceed them.
Read Next
3 Essential Design Trends, May 2024
Integrated navigation elements, interactive typography, and digital overprints are three website design trends making…
20 Best New Websites, April 2024
Welcome to our sites of the month for April. With some websites, the details make all the difference, while in others,…
Exciting New Tools for Designers, April 2024
Welcome to our April tools collection. There are no practical jokes here, just practical gadgets, services, and apps to…
14 Top UX Tools for Designers in 2024
User Experience (UX) is one of the most important fields of design, so it should come as no surprise that there are a…
By Simon Sterne
What Negative Effects Does a Bad Website Design Have On My Business?
Consumer expectations for a responsive, immersive, and visually appealing website experience have never been higher. In…
10+ Best Resources & Tools for Web Designers (2024 update)
Is searching for the best web design tools to suit your needs akin to having a recurring bad dream? Does each…
By WDD Staff
3 Essential Design Trends, April 2024
Ready to jump into some amazing new design ideas for Spring? Our roundup has everything from UX to color trends…
How to Plan Your First Successful Website
Planning a new website can be exciting and — if you’re anything like me — a little daunting. Whether you’re an…
By Simon Sterne
15 Best New Fonts, March 2024
Welcome to March’s edition of our roundup of the best new fonts for designers. This month’s compilation includes…
By Ben Moss
LimeWire Developer APIs Herald a New Era of AI Integration
Generative AI is a fascinating technology. Far from the design killer some people feared, it is an empowering and…
By WDD Staff
20 Best New Websites, March 2024
Welcome to our pick of sites for March. This month’s collection tends towards the simple and clean, which goes to show…
Exciting New Tools for Designers, March 2024
The fast-paced world of design never stops turning, and staying ahead of the curve is essential for creatives. As…