Elon Musk calls LinkedIn ‘Cringe’—Announces Competitor

Shelley Cooke.
August 30, 2023

Elon Musk recently announced his intentions to create a direct competitor to LinkedIn. Musk’s grand plan is to make his version more trendy and ‘less cringe’, thereby attracting users who find LinkedIn totally uncool—or something like that.


Elon Musk calls LinkedIn ‘Cringe’—Announces Competitor.

It seems we can’t go for one week without talking about Elon Musk, but the news simply writes itself. In a recent post, The Tesla, SpaceX, and xAI owner announced his intentions to compete with LinkedIn by incorporating job listings into X (formerly Twitter).

In trademark Musk fashion, the Twitter boss told his followers he couldn’t use LinkedIn because its ‘cringe level is so high’. Presumably, this reveals that Musk believes his own ‘cringe levels’ to be remarkably low in comparison. Whatever you say, Elon.

In the tweet, Musk also announced that he would make the X competitor to LinkedIn ‘cool’. It’s impossible to predict what this entails.

Perhaps Musk’s idea of cool is making his job site look dark, edgy, and brooding, much like the recent white stains he incorporated into the X logo. Maybe he’s going to encourage users to apply for jobs with reaction GIFs or memes. Either way, we’re sure LinkedIn CEO Ryan Roslansky is quaking in his boots right about now.

If you’re under the impression this may be another of Musk’s big ideas that won’t come to fruition, think again. X is already collecting biometric information about each user’s job and education history.

Of course, this feature also serves to display relevant advertising to users, but we’re sure Musk has other plans for how the data will be utilized.

Why a job site needs to be cool is beyond interpretation. Perhaps Musk is trying to capture a younger audience that believes LinkedIn is ‘so last year’. Even then, it’s tricky to predict that Musk’s new venture will do anything to dethrone LinkedIn as we move into the latter stages of 2023.


Shelley Cooke

Shelley Cooke is a blogger and podcaster from Asheville, North Carolina (Go Oilers!). She’s passionate about technology and the role it plays in building communities.

Read Next

Exciting New Tools for Designers, April 2024

Welcome to our April tools collection. There are no practical jokes here, just practical gadgets, services, and apps to…

14 Top UX Tools for Designers in 2024

User Experience (UX) is one of the most important fields of design, so it should come as no surprise that there are a…

What Negative Effects Does a Bad Website Design Have On My Business?

Consumer expectations for a responsive, immersive, and visually appealing website experience have never been higher. In…

10+ Best Resources & Tools for Web Designers (2024 update)

Is searching for the best web design tools to suit your needs akin to having a recurring bad dream? Does each…

3 Essential Design Trends, April 2024

Ready to jump into some amazing new design ideas for Spring? Our roundup has everything from UX to color trends…

How to Plan Your First Successful Website

Planning a new website can be exciting and — if you’re anything like me — a little daunting. Whether you’re an…

15 Best New Fonts, March 2024

Welcome to March’s edition of our roundup of the best new fonts for designers. This month’s compilation includes…

LimeWire Developer APIs Herald a New Era of AI Integration

Generative AI is a fascinating technology. Far from the design killer some people feared, it is an empowering and…

20 Best New Websites, March 2024

Welcome to our pick of sites for March. This month’s collection tends towards the simple and clean, which goes to show…

Exciting New Tools for Designers, March 2024

The fast-paced world of design never stops turning, and staying ahead of the curve is essential for creatives. As…

Web Tech Trends to Watch in 2024 and Beyond

It hardly seems possible given the radical transformations we’ve seen over the last few decades, but the web design…

6 Best AI Productivity Apps in 2024

There’s no escaping it: if you want to be successful, you need to be productive. The more you work, the more you…