Emily Shaw

Emily Shaw is the creator and founder of DocFly, a SaaS Software for creating, viewing, & editing PDF files in the cloud. A software engineer by trade, Shaw is dedicated to helping make other’s lives easier and more productive. Connect with Emily on Twitter and Facebook.
Why AI & Automation Are Actually Friends to Design.

Why AI & Automation Are Actually Friends to Design

Artificial intelligence. Just hearing the phrase has been a trigger for many in the technology world since that creepy…
By Emily Shaw
Proven Free Trial Approaches for Growing Your SaaS.

Proven Free Trial Approaches for Growing Your SaaS

If a free trial model is executed well, it can become your new secret weapon for lowering your CAC (Customer…
By Emily Shaw
16 Tools for Keeping Your Remote Design Team Together (and on Task).

16 Tools for Keeping Your Remote Design Team Together (and on Task)

Before the COVID-19 outbreak, many small and large companies alike were already moving toward offering remote work.…
By Emily Shaw
5 Secrets for Creating Successful Mid-Level Pages.

5 Secrets for Creating Successful Mid-Level Pages

When information architecture design is done well, your website will have a clean, organized feel that better…
By Emily Shaw
Case Study: Killer Marketing Can’t Overcome Poor UX.

Case Study: Killer Marketing Can’t Overcome Poor UX

In 2014, I was a busy, young software engineer working full-time for a tech company in London. On a quest to be hyper…
By Emily Shaw