
When Slower UX is Better UX
When it comes to technology, faster isn’t always better. It’s true that 47 percent of people want web pages to load in two seconds or less (and 40 percent abandon sites that take three seconds to load). But when load times drop significantly below that two-second threshold, users start to get skeptical. To understand why, put yourself in the shoes of someone checking his credit score. In the past, he may have spent hours on the phone...