Suzanne Scacca
Suzanne Scacca is a freelance writer by day, specializing in web design, marketing, and technology topics. By night, she writes about, well, pretty much the same thing, only those stories are set under strange and sometimes horrific circumstances.
Branding 101: Choosing the Right Business Name
When starting a new business (or even venturing into the world of freelancing for the first time), there are some…
Who Do Web Designers Really Work For?
It would be way too easy to answer this question with: “Whoever pays your bills.” And, honestly, I don’t think you can…
When Does Emotional Design Cross a Line?
Designing for emotion in and of itself is not a problem. Websites are bound to elicit an emotional reaction from…
The Latest Research for Web Designers, September 2020
In today’s look at the latest research for web designers, we’re going to look at studies and reports from Payoneer,…
5 Best Free Courses and Resources to Level Up as a Web Designer
I often see freelancers on social media asking what the secret is to working fewer hours, making more money, and…
The Latest Research for Web Designers, August 2020
While a lot of the research for web designers that’s come out this year has to do with COVID-19, we’re starting to see…
Is Change Positive for Web Designers?
As a web designer, you’re constantly being bombarded with messages that tell you to acquire new skills, try new tools,…
Why Do Websites Look the Same (And Should We Care)?
Have you ever looked around the web and wondered why so many websites look like one another? It’s not like every…
Is it Time to Redesign Your Portfolio?
For many professionals looking for new work opportunities, they know that prospective employers are going to ask for…
5 Tips for Working with Clients When You’re at Home
For those of you working from home right now (willingly or unwillingly), you can’t allow your surroundings to have an…
The Latest Research for Web Designers, April 2020
Although life hasn’t returned to normal yet, the web design and marketing space doesn’t seem to have been too badly…
How Freelancers Can Stay Positive During the Coronavirus Crisis
There are a lot of negative emotions swirling around right now: fear; stress; frustration; anxiety; depression. And…
Does Diversity in Photos Affect UX?
Inclusive web design is more than just building a website that’s accessible for impaired individuals. Inclusivity means…
Metatags 101: A Simple Guide for Designers
And when it comes to using HTML meta tags for SEO, none of us should be messing around.
That said, you know how it is…
How to Decrease Decision Fatigue and Increase Conversions
With so much of our lives spent trying to choose from oversized lists of options, why not make your website simpler?…
Creative Essentials: Professional Tools That Make My Work Better
Welcome to our first Creative Essentials post, a new series that focuses on the tools and resources used by different…
What’s the Best Way to Share Your Work Online?
One of the things you must do as a freelancer is take charge of your professional (and financial) destiny. You have to…
Do Design Sprints Work (and Are They Worth It)?
Web designers and agencies should always be exploring new ways to improve their workflows and, in turn, make it easier…
