Liz Elcoate is a UK based brand designer and consultant. She has worked on campaigns for several high profile organisations including Great Ormond Street Hospital, The Brit School and the NSPCC. She hosts the podcast The Elastic Brand. Liz also writes regularly on the business of design and freelancing and was a contributing author to the book ‚ÄúThe Business of Web Design‚Äù.
To stop the all too familiar scenario of seeing a beautifully designed identity go out into the world only to be…
By Liz Elcoate