Tech articles

Starting your own business is a process with a fair share of challenges. Even in the web design world, where you can potentially minimize costs by working from home and collaborating with freelance contractors, many expenses exist.  To run a successful web design business, you need enough money to invest in everything from skilled colleagues to resources (like fonts and themes), software subscriptions, and technology tools. Finding...

Moving from studying design into the big wide world of web design is a daunting process. It’s a competitive and dynamic industry that’s growing all the time. It’s estimated that between 2020 and 2030, web designer jobs in the US will increase by 13%. One of the most challenging aspects of starting a career in web design is getting hired, especially as a freelancer.  The first thing that most clients and agencies look for is usually your...

When you hear the word “leadership,” do you think of a particular person? If you’d been asked that question anytime before the 1900s, chances are you’d think of an accomplished politician or a battle-tested general. These were the people leading society for most of recorded history. Today, you might have someone else in mind. Since the industrial era, the US has birthed a pantheon of founders who’ve arguably led our society as much...

The term “web design” refers to the process of planning, organizing, and editing content online. On the surface, it seems like a simple enough concept. However, the reality is what we consider “web design” can change over time, influenced by our perception of the “web.”  In 2022, a professional web designer might create custom websites from scratch, but they may also be responsible for:  UX Design: Creating elements focused...

Are you a creative person looking for the perfect career path to take? If so, there are not many more creative professions than that of a web designer. However, becoming a web designer can be challenging, especially if you do not know where to start. For example, do you need to attend college to become a web designer? And what kind of computer and software do you need to own to be successful as a web designer? This guide aims to answer all these questions...

Do you find yourself stuck when finding new web design clients? Whether you own a web design company or work as a freelancer, expanding your audience and attracting clients can be challenging. Talking from experience: there are times when I can not find people interested in my work. If that’s the case for you right now, let me tell you not to worry. This guide will analyze the best practices I use to attract new web design clients and how you can...

A career as a web designer can be extremely lucrative. The average web designer in the US makes around $50-55,000 per year, equating to an hourly rate of around $25. Of course, not every designer will automatically get a full-time, high-paying job as soon as they earn their web design credentials. Sometimes, you might need to generate a little extra cash, perhaps to supplement your part-time income or keep the lights on while you’re taking...

Most of us are concerned about our public image, right? It matters a lot how people see and think of us. Export the same sentiment to a brand instead of a person. That’s what brand reputation is all about!   Yes, it’s that simple – the public’s perception of a brand constitutes its brand reputation. And since the internet plays a significant role in public perception nowadays, a brand’s online reputation essentially drives brand...

No one likes talking about money. Most of us got into web design because we loved it. But the fact is, we’ve all got bills to pay. If you’re a half-decent designer or a relatively competent developer, then there’s no reason you can’t make a living as a web designer. Here are six simple steps towards earning a living using the skills you already have. Step 1. Freelance Work Many individual bloggers and small company owners require websites...

With all the marketing aplomb of basement-coders worldwide, NFTs were named with an acronym that does little to clarify their utility. You probably know by now that NFT stands for Non-Fungible Token; what is perhaps less clear is what “Fungible” actually means; in this context, it means interchangeable. Consider an ounce of platinum. That platinum is fungible, meaning it can be exchanged for any other ounce of platinum. Now consider...

Yesterday’s creativity won’t keep pace with tomorrow’s requirements; businesses need speed and agility without sacrificing creative quality. “The creativity that was needed in the past is not the creativity that is needed today,” according to Matthew Rayback, a creative director at Adobe. He’s not talking about the function of creativity but rather about the process of creative management in a marketing context.  What...

There was a point at which I was very close to losing my business, and I didn’t realize how close. I wasn’t always a good planner, and I didn’t plan to start an agency. One day I was a freelance graphic designer, my job list grew, I hired some help, and suddenly I was managing a team. There isn’t a guidebook for new business owners, you have to learn on the job, and there’s no one-size-fits-all approach. We expanded rapidly from two to four...

AR (Augmented Reality) continues to build as one of the most exciting technology innovations to appear in recent years. More accessible than virtual reality experiences, since no specialist headset is required, AR has quickly emerged as a crucial tool for building unique experiences. Although interest in AR as a tool for customer interaction and experience has been growing, demand has skyrocketed in recent years. In addition, since the...

Websites as we know them are going to change very soon. The days of text, images, and basic interactions in a 2D browser window have served us well, but virtual, augmented, and mixed reality experiences are getting better all the time. Developers and designers need to think beyond the browser window and prepare for an immersive future. Many have been very skeptical about VR and AR in the past because despite grand promises about what they would...