Business & Tech articles

The competition in the e-commerce market is fiercer than ever, as brands wrangle to outdo rivals by deploying the latest techniques and practices technology can offer. However, it’s hard to predict an industry-leader for a longer duration with the future of e-commerce constantly shifting. This fast-paced evolution of e-commerce has not only expanded the digital footprint of online brands but also served as an impetus to accelerate...

When you take the leap into freelancing and self-employment, it’s really exciting at the start. Eventually, the honeymoon phase wears off and you comfortably adjust to life as a freelancer, which, in all honesty, is a really great deal. You get to run your design business the way you want. Work with clients you like. Make as much money as your schedule allows for. Live and work from anywhere in the world (and move as frequently as you want!) This...

Frustrated with your client? Beginning to wish you’d never taken this job on in the first place? Do you just need some feedback so that you can move forward? Picture it: You’ve managed to land a great gig with a well-paying client and you can’t wait to get started and produce some of your best web design work…But then days elapse into weeks and the project just isn’t moving forward. The client replies to you sporadically, doesn’t fully...

Worldwide, retail e-commerce sales totaled $2.29 trillion last year. By the end of this year they’ll have reached $2.8 trillion. If the trend continues apace, e-commerce sales will reach a whopping $4.479 trillion by 2021. The message is clear: Consumers love the convenience of e-commerce; the reduced prices compared to real world stores, with their real world overheads; the greater range of products. With a simple click, or tap, you...

No, it’s not a clickbait title and yes, starting with $100 can get you an actual running store. In this article I’ll go through every step you need to take to get your store up and running and explain the costs involved. Granted, to keep the costs down you’ll do all the heavy lifting but hey, nothing worthwhile ever comes easy so let’s dive right in… 1. The Product It might feel odd for some that I would go about explaining how to launch a $100...

Our recent survey of design and development firms revealed a tantalizing statistic: Freelancers who use value-based pricing were more likely to report annual income over $50,000 per year than freelancers who weren’t. Could it raise revenues for your practice? Value-based pricing is charging a percentage of the additional revenue your project will generate for the client, rather than charging a fixed hourly rate. Here’s an excellent...

It always starts as an innocent conversation. Whether it’s an email, an SMS conversation, or face-to-face, it starts simply enough: “Hey, how are you doing? How are the cats? Did you see the new Netflix show that we all insist must be watched?” You know, normal stuff. But then comes the non sequitur. Many of your old friends and family don’t know enough about technology to ease into the topic. It just comes out of the blue. “So I hear you...

Web designers are some of the hardest working people I know. Which is why I don’t envy them having to design websites and other content for clients while managing their freelance design business and continually being on the lookout for new clients. Something I’m reminded of when I think about this, however, is the fact that it’s 25% more expensive to find new clients than retain the ones you already have. It makes sense when you think about...

An OnDeck Vacation Study reported that only 57% of small business owners planned on taking a vacation last year. Further, only about a quarter of these owners would allow themselves a few days away from work. There were a couple more disturbing facts that came out of this infographic. The first being that the majority of small business owners wouldn’t fully disconnect from work while on vacation; another discouraging statistic showed a...

So yeah, what the title said. Microsoft is buying GitHub for 7.5 BILLION with a “B” US dollars. This is officially this week’s Big DealTM, and everyone’s going to be talking about it. It would not be quite accurate to say that GitHub powers software development as a whole, but it powers a lot of it. GitHub’s friendliness to — and free repositories for — open source software have made it nigh on indispensable for many developers around...

Freelancers go by many names these days. They can be “non-traditional workers” in Canada or “autónomo” in Spain. They can be “self-employed” and “independent contractors” in the US and UK. But, statistically, the trend is consistent. Freelancers now make up 30 percent of the world’s workforce, and the number is projected to grow to 50 percent by 2020. This nuclear growth has been fanned primarily by technology, as an...

Let’s face it: The web design industry is very competitive. The barriers of entry are low, the technology (platforms, coding languages and DIY services) are always ever changing and with search engine optimization always keeping us on our toes, the ability to offer exceptional web design at competitive prices is a becoming an increasing challenge. Our company recently “decentralized” our office location and made all our employees...

It wasn’t all that long ago that web and product designers were presented with a choice: Fireworks, Illustrator, or Photoshop. All owned by Adobe, they represented an industry that was dominated by one company. You either spent the large sum of money to buy the individual software or entire creative package, or used a lesser-known, less extensive (and expensive) software. For a while, Adobe continued to innovate with this software, before...

Much has been said about the skills and capabilities of a full stack developer: On one hand, there are people who believe that a full stack developer is a “jack of all trades, master of none.” The range of skills that a full stack developer is expected to have means that those skills do not reach a level of proficiency required for one to be called an “expert.” On the other hand, there are those who argue that even if full stack developers are...