UX Design articles

For years, the “home” button has provided a compass rose, the north star, a navigator’s ability to regroup to the familiar comfort of the homepage no matter how deep into a website we’ve gone. As users become more fluent in navigating...
In both architectural design and UX design, the hypothesis is that a user has an end goal in mind. For both the architect and the UX designer, their job is to design an enjoyable experience for the user while keeping business objectives in mind....
We have mobile devices and their designers and developers to thank for the hamburger menu and its increasing popularity. Now however, more and more desktop sites are also adopting this design and navigation solution. Because of mobile...
Knowing that we all judge a book by its cover, smart designers create catchy and practical interfaces. Potential users may be hooked, but how do you reel them all the way in? In trying to answer this question, all roads lead to a human-centered...
Usability testing doesn’t have to be complicated. There are dozens of options for a design team that wants to remotely test their solutions. To prove that, we’ve redesigned Yelp, with the help of remote usability tests. We ran remote usability...
It’s no longer enough to simply make sure your web content fits on a small screen. Google reinforced this precedent by updating its algorithm to emphasize the importance of carefully planned and well-executed responsive designs on mobile...
Designing your website navigation is like laying the foundation for your house. Failure to plan your foundation properly could put your building at risk of collapse, regardless of how nice it looks. If you want to benefit from the best sales...
When you consider the success stories of the internet age, you could be forgiven for believing that luck has been the deciding factor. Amazon, for example, is a retail company whose launch coincided with a large-scale roll-out of internet...
Social media is the key to any website’s popularity. Taking advantage of the psychological phenomenon known as social proof, social shares greatly influence whether people read content or share sharing it themselves. That’s why...
Affordances in design are important to usability and function. They’re one of the components of design that have to come together to provide an impeccable user experience. To understand exactly what makes them so important, we have to define...
While web design has become a hot commodity in today’s competitive market, many clients still don’t have a clear understanding of what exactly they are trying to accomplish with their website. The most frequently listed goal is “establishing...
Few things in this world strike terror into the hearts of men (and women) quite like performing in front of a live audience. Thankfully, our computers and websites have no such qualms, and now they have the capacity to deliver live data like never...