UX Design articles

It’s no longer enough to simply make sure your web content fits on a small screen. Google reinforced this precedent by updating its algorithm to emphasize the importance of carefully planned and well-executed responsive designs on mobile...
Designing your website navigation is like laying the foundation for your house. Failure to plan your foundation properly could put your building at risk of collapse, regardless of how nice it looks. If you want to benefit from the best sales...
When you consider the success stories of the internet age, you could be forgiven for believing that luck has been the deciding factor. Amazon, for example, is a retail company whose launch coincided with a large-scale roll-out of internet...
Social media is the key to any website’s popularity. Taking advantage of the psychological phenomenon known as social proof, social shares greatly influence whether people read content or share sharing it themselves. That’s why...
Affordances in design are important to usability and function. They’re one of the components of design that have to come together to provide an impeccable user experience. To understand exactly what makes them so important, we have to define...
While web design has become a hot commodity in today’s competitive market, many clients still don’t have a clear understanding of what exactly they are trying to accomplish with their website. The most frequently listed goal is “establishing...
Few things in this world strike terror into the hearts of men (and women) quite like performing in front of a live audience. Thankfully, our computers and websites have no such qualms, and now they have the capacity to deliver live data like never...
User scenarios are the stories that your personasp0o act out. Basically, user scenarios are thought exercises (though represented visually) in which you predict how certain types of users — represented by your personas — will interact...
Affordance is a term originally coined by a psychologist, J.J. Gibson, in the 1970s. He defined it as the relationship between an environment and an actor. Today, affordance extends beyond behavioral or cognitive psychology and into the...
So you think you are a user experience designer? Are you sure? You might have it in your job title, but are you somebody who designs experiences for users? Or do you design user interfaces? UX vs. UI Some argue that you cannot design a user’s experience....
Call to action buttons that are easy to see and understand will make a huge difference to your client’s conversion rates. When designing these buttons, it’s imperative to consider a wide range of factors. Some of them include the color,...
While millennia of art, from Greek vases to Italian chapels, have shaped our understanding of what beauty is, the comparatively recent technology behind eye tracking is adding a new dynamic to how we visually perceive the world. More to the...