UX Design articles

Knowing that we all judge a book by its cover, smart designers create catchy and practical interfaces. Potential users may be hooked, but how do you reel them all the way in? In trying to answer this question, all roads lead to a human-centered...
Usability testing doesn’t have to be complicated. There are dozens of options for a design team that wants to remotely test their solutions. To prove that, we’ve redesigned Yelp, with the help of remote usability tests. We ran remote usability...
It’s no longer enough to simply make sure your web content fits on a small screen. Google reinforced this precedent by updating its algorithm to emphasize the importance of carefully planned and well-executed responsive designs on mobile...
Designing your website navigation is like laying the foundation for your house. Failure to plan your foundation properly could put your building at risk of collapse, regardless of how nice it looks. If you want to benefit from the best sales...
When you consider the success stories of the internet age, you could be forgiven for believing that luck has been the deciding factor. Amazon, for example, is a retail company whose launch coincided with a large-scale roll-out of internet...
Social media is the key to any website’s popularity. Taking advantage of the psychological phenomenon known as social proof, social shares greatly influence whether people read content or share sharing it themselves. That’s why...
Affordances in design are important to usability and function. They’re one of the components of design that have to come together to provide an impeccable user experience. To understand exactly what makes them so important, we have to define...
While web design has become a hot commodity in today’s competitive market, many clients still don’t have a clear understanding of what exactly they are trying to accomplish with their website. The most frequently listed goal is “establishing...
Few things in this world strike terror into the hearts of men (and women) quite like performing in front of a live audience. Thankfully, our computers and websites have no such qualms, and now they have the capacity to deliver live data like never...
User scenarios are the stories that your personasp0o act out. Basically, user scenarios are thought exercises (though represented visually) in which you predict how certain types of users — represented by your personas — will interact...
Affordance is a term originally coined by a psychologist, J.J. Gibson, in the 1970s. He defined it as the relationship between an environment and an actor. Today, affordance extends beyond behavioral or cognitive psychology and into the...
So you think you are a user experience designer? Are you sure? You might have it in your job title, but are you somebody who designs experiences for users? Or do you design user interfaces? UX vs. UI Some argue that you cannot design a user’s experience....