Appearance is crucial for obvious reasons in the fashion industry. With that in mind, many fashion e-commerce sites can be an excellent source of design inspiration.
Attractive design and photography can make the products more appealing to visitors and increase sales.
There are a lot of different design styles and approaches that are used by online fashion shops, but generally photography and product/model images play a large role.
Sometimes the design and layout is minimal, allowing for more empasis on the products. Others feature huge photos as the primary focal point of the page.
In this post we’ll feature 35 inspirational fashion website designs that represent a variety of styles that are sure to inspire you.
1. Closed
2. Martin + Osa
3. Abercrombie & Fitch
4. Myla
5. Burberry
6. Coast
7. Roxy
8. Armani Exchange
9. Nine West
10. Anna Scholz
11. J.Crew
12. Barrie Pace
13. Free People
14. Jungstil
15. Urban Originals
16. New York & Company
17. Lane Bryant
18. Tooby Doo
19. BCBG MAXAZRIA
20. Acne
21. Miss Selfridge
22. Ralph Lauren
23. Ralph Lauren Rugby
24. Shoe Guru
25. Bluefly
26. Tommy Hilfiger
27. ASOS
28. White + Warren
29. Bridge55
30. Nordstrom
31. DSW
32. Lord & Taylor
33. The Vestry
34. Wallis
35. My Wardrobe
This article was written by Steven Snell exclusively for WDD. Steven showcases the best e-commerce sites at CartFrenzy, a gallery that is updated daily.
What do you think of these fashion website designs? Which ones were the most inspiring for you?








































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Great examples. I have browsed MANY fashion websites for inspiration as well as shopping. I’ve noticed a lot of high fashion houses have terribly designed sites. It may look pretty but if it’s hard to navigate and takes forever to load, no one’s going to bother. Norstrom’s is one of the best. Good work!