Articles by Speider Schneider

It's a sad fact that the biggest problem freelancers face, is disagreements with a client once a project has started. It seems — judging by the amount of problems overheard by complaining designers — is that terms, changes, direction,...
The old saying is that the optimist sees the glass as half full, while the pessimist sees the glass as half empty. It is, however, the opportunist who drinks the water while the other two argue about the amount of liquid in the glass. The term, "negative...
I’ve traveled to many art schools, being asked to review senior student portfolios, and speak on professional practices in the design business, and the one thing I always notice is the lack of direction in student portfolios. Even with professionals,...
When I speak to senior students at art schools, there is one major thing I try to impress upon them: to freelance is to run a small business, and a freelance design business has all the needs and headaches of running a bakery, pizza parlor, or crack...
There are three things every creative yearns to hear: "we pay the total up front," "our staff is ready to sexually reproduce with you at your request," and "be as creative as you want."  The first will never happen, the second only happened to...
I’m a little choosy about who I follow back on Twitter. As with my other opt-in social sites, I’m not into quantity but quality. Having the right connections are good for business and, after all, business is why we network, in most cases....
Why are magazines and books always laid out the same? Even with alternative design, there is a harmony in layout or the reader’s head will explode… or they will just stop reading and skip to the next page. Successful design in publishing,...
There's always that one big problem in art school, where you spot a few fellow students that you know "have it!" They don't need to learn anything because they came into school with "it."  Still, they sit there and continue to have their brilliance...
As I grew up, being a "creative child," which was the description my school psychologist used to explain why I didn't care for school or the usual subjects like math and why I wasn't like the other children, my mother would get frustrated and call...
Every now and then, on some blog or design group, someone brings up the question of designers unionizing or having some sort of certification in the hopes of assuring the public that we are professionals and adept at our craft. Can it be done,...
The much talked about step of creating professional certification for graphic/web designers looks like it will become a reality in a little more than a year. Having passed the U.S. Senate as a rider to a larger work rights bill, the measure is...
When I write about the black and white, crossword puzzle-like QR code, I feel like I'm talking about the stone age of human development. The few years of existence for the QR code in marketing efforts, seem like they were first experienced by...
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