Deal of the week: Inspiring book offer from Smashing Magazine

Almost every business has a web presence these days; from single page ​‘business card’ style sites, to million+ product e‑commerce hubs, owning a website is as universal as taxes. Of course, there are new startups, but even in those cases entrepreneurs tend to have bought a domain name, or thrown up a template. It’s no surprise then that the bread and butter for most web designers is not site design, but redesign. On the surface, redesign looks easy; you have a starting point, with some real world data on what is and isn’t working for your client. Once you dive a little deeper you’ll find redesigns are a minefield of competing ideas. It will take all of your skill to exploit the current site’s successes and identify its failings. Moreover, there is no room for error in a redesign. Clients have often been burned by poor results in the past and are more cautious. They’re more likely to have spent a long time analyzing their site themselves. They’re probably frustrated by the need for a redesign, or what is sometimes worse, they’re so excited by it that they’re spilling over with ideas, many of which aren’t appropriate. Happily, there’s a lot of great advice available on how to tackle this tricky task and one of the best sources is Smashing Magazine’s current set of eBooks. Worth nearly $40, our sister site MightyDeals​.com has arranged a 40% discount on this great set: ​“Smashing Book #3: Redesign The Web” is 340 pages of advice on vital subjects like: the business aspects of redesigning a site; platform considerations; upgrading code to HTML5 and CSS3; important considerations of mobile design; and of course, going responsive. ​“Smashing Book #3 1÷3” takes redesigns to the next level: insert ​‘story’ into your redesign to engage users; rethink and repurpose navigation to improve UX; make the site’s content work harder; and there’s even a detailed case study of Smashing’s own redesign. ​“Essentials of Mobile Design”, ​“Mobile Design Patterns”, ​“Designing For Android” and ​“Designing For iPhone” cover the essentials of the biggest reason clients cite for redesigning their site: mobile compatibility. Learn the difference between mobile sites and apps, marketing, and the all important responsive techniques you’ll need. The set of six books comes in DRM-free format, as PDFs, ePUBs and MOBIs, so you can study them however and wherever you like. Head over to MightyDeals​.com now to take advantage of this great offer. Have you read Smashing Magazine’s redesign series? What did you learn? Let us know in the comments. Featured image/​thumbnail, uses surface image via Shutterstock.