
Google’s FLoC Promises a Radically Different Web
Advertising knows you better than your friends, better than your family, perhaps even better than your partner. Look up pizza recipes, and advertising will show you promotions for pizza ovens. Download a marathon training plan, and advertising will show you the latest running shoes. Buy a car, and advertising will show you adverts for other cars because no system’s perfect. Advertising does this with a simple trick: it watches you constantly....