Perfecting navigation for the mobile web
As the number of mobile users continues to outpace the number of desktop users, it should go without saying that designers, now more than ever, have to design with a mobile-first mentality. With so many folks buying products or services, reading the news, and communicating with each other away from the confines of their desks, the design focus has to switch to the mobile user experience. What’s the one, impactful way you can ensure a high-quality user experience for your users? Focus on mobile navigation. When users enjoy seamless navigation that makes whatever they’re looking for easy to find, their user experience takes a dramatic turn for the better. And when their user experience is top-notch, you can bet that your clients will enjoy more people visiting their sites, and significantly more conversions. Great mobile navigation comes down to what you decide to include in the menu, and you don’t even need many elements to facilitate great experience! Remember that screen space always comes at a premium on mobile, so it’s wise to be choosy with what you include in the menu.