Elise Hauser is a product marketing manager at inMotionNow, a leading provider of workflow management solutions for marketing and creative teams. She led and organized the survey process and publication of the 2020 In-House Creative Management Report, which is available for download.
Looping Measures of Effectiveness Back to the Creative Team
The creative process doesn’t end when a project is approved and deployed as a marketing asset. Looping that asset’s per…
By Elise Hauser